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Chobani Is Giving Away Free Yogurt for Their 10th Anniversary

Chobani Is Giving Away Free Yogurt for Their 10th Anniversary


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Chobani has just started their tenth year of business—and the top-selling Greek yogurt maker wants to make sure you celebrate the milestone, too. Chobani is offering free (yes, you read that right) yogurt to everyone from diehard fans to those who haven't yet tasted their products.

You can visit Chobani's corporate website and print off a coupon for a yogurt of your choosing—the coupon includes favorites like Chobani's Greek Yogurt, the Chobani Flip line, a 10oz greek yogurt drink, or a two-pack of Chobani's Smooth non-greek yogurt.

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Just bring the coupon to any participating store and enjoy your choice of yogurt—the offer ends March 4.

Photo courtesy of Chobani

Don't have time to dash off to the store? If you own an Amazon Echo, you can ask Alexa to redeem your coupon for you, and Amazon Fresh and Prime members can get their free yogurt with their next order. That's a birthday gift you simply won't forget.


Here's how to get a free Chobani yogurt

STATEN ISLAND, N.Y. -- Chobani is celebrating its 10th anniversary by offering customers a free cup of yogurt.

"What began 10 years ago in a small factory in upstate New York has grown into something so much bigger," said Chobani CEO and Founder Hamdi Ulukaya in a press release issued by the company this week.

The offer is available through March 4 in participating stores.

Ulukaya added that Chobani isn't one person's work or dream, but the "combination of everyone who's been a part of our journey -- from our team, to our communities, to the millions of people who love our yogurt. That's why we are so excited to celebrate this milestone with as many people as possible."

To receive a free yogurt, print a coupon, and visit any participating retail store. The coupon can be redeemed toward any single item of Chobani 5.3-ounce Greek Yogurt, Flip 5.3-ounce yogurt snacks, 10-ounce drinks, or Smooth (2-pack).

No purchase is necessary. Quantities are limited, while supplies last. This offer is void in New Jersey and Louisiana.

Note to readers: if you purchase something through one of our affiliate links we may earn a commission.


Freebie Friday: Playground party, flu vaccines, Chobani yogurt

PHILADELPHIA (WPVI) -- Here are your freebies being offered this Friday!

FREE PLAYGROUND PARTY

Monday, February 19th is President's Day and with kids off from school, there's something fun happening at Smith Memorial Playground in Fairmount Park. From 11 a.m. to 3 p.m., it's Play With a Purpose. The event includes free entry and tons of other freebies including: free food from Philly Pretzel Factory and Lee's Hoagie House, coffee from Saxbys, dance and yoga classes, face painting, storytelling and even a visit from the Phillie Phanatic himself.
To learn more, CLICK HERE.

FREE MUSEUM ADMISSION
Also on Monday, the National Constitution Center is offering free admission in celebration of African American History Month.

FREE FLU VACCINATIONS
If you haven't gotten a flu shot and you want one, Philly's Health Centers are offering free flu vaccines at 8 locations all across the city. we have the info you need
To find a location near you, CLICK HERE.

FREE PREMIUM CABLE PREVIEW
HBO and Cinemax are offering free previews of their channels through Monday. This applies to a number of cable subscribers!
To see the full list for HBO, CLICK HERE.
To see the full list for Cinemax, CLICK HERE.

FREE SPRING WATER
Whote Foods stores are giving customers a free bottle of Flow alkaline spring water. All you need to do is print the coupon and bring it with you to the store to redeem.
To print your coupon, CLICK HERE.

FREE YOGURT
Chobani is celebrating its 10th anniversary and giving away free yogurt to folks across the country through March 4th. Just print the coupon and bring it to your local retailer.
To grab your free product, CLICK HERE.

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Chobani celebrates 10th anniversary with yogurt giveaway

Greek yogurt-maker Chobani LLC announced a yogurt-giveaway campaign to say thanks to everyone who has supported the company over the past decade, and to welcome new fans to the Chobani family.

In its 10 years of operation, Norwich, N.Y.-based Chobani said it has made great strides in fulfilling its mission of “providing better food for all people.” Yet, approximately half of Americans have not yet tried Greek yogurt, according to 2017 household data from Ipsos. Chobani wants everyone in America to have the chance to try its yogurt.

"This way of saying thank you is something we've done since we first got started, and now we wanted to extend it to everyone in America,” said Hamdi Ulukaya, Chobani’s founder and CEO. “From the beginning, we wanted to make beautiful yogurt that's as good as what nature gives us, create it with the most amazing people, make it available to everyone, and follow the values that we all learn and live by.

“What began 10 years ago in a small factory in upstate New York has grown into something so much bigger,” he continued. “But Chobani isn't one person's work or one person's dream. It's the combination of everyone who's been a part of our journey — from our team, to our communities, to the millions of people who love our yogurt. That's why we are so excited to celebrate this milestone with as many people as possible."

From Feb. 12 through March 4, consumers may visit Chobani.com/freeyogurt to print out a coupon for a free cup of yogurt. The coupon may be used at any participating retail store during the three-week offer period, the company said, toward any single item of Chobani 5.3-ounce Greek yogurt, Flip 5.3-ounce yogurt snacks, 10-ounce drinks, or Smooth (two-pack).

No purchase is necessary to receive a free participating product, Chobani said. Quantities are limited, while supplies last. The offer is void in New Jersey and Louisiana. For additional terms and restrictions visit Chobani.com/freeyogurt.

The yogurt giveaway is part of a fully integrated national campaign Chobani is running this year in conjunction with its milestone anniversary. The national campaign will run across broadcast television, online video, online display, rich media banners, bespoke influencer care packages, shopper, paid social, organic social, a digital activation in Grand Central Terminal in New York, radio spots, and Chobani’s owned digital properties, the company said.


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Your Favorite Yogurt Is About to Get a Stylish New Look

There’s no doubt that Greek yogurt has become a big part of your breakfast diet in the past ten years𠅋ut I’m sure you’ve never thought of your plastic container as anything glamorous. Well, prepare yourself, because your favorite breakfast just got a whole lot more chic. Today, Chobani announced new packaging in honor of their 10th anniversary next year.

While the Greek yogurt brand launched U.S. distribution in 2008, they’re kicking off their 10th anniversary early with a whole new eye-catching look. The new packaging features watercolor fruits, vibrant colors, and a vintage-inspired serif font—it’s strikingly modern, but also has a hip, retro feel to it.

Here’s the new packaging for their single serving yogurts:

And the new packaging for Chobani Flips:

Don’t worry—though the packaging might be new, the company promises that it’s still the same yogurt you know and love. However, they are coming out with a line of new yogurt as well as new flavors of your favorites. Chobani Flips will come in honey crunch bunch, tropical daybreak, and a limited batch buttercrunch blast flavor. Other flavors hitting stores include Chobani whole milk vanilla chocolate chunk, cherry vanilla blended, and mint chocolate chunk.

And for those looking for a slightly sweet yet substantial start their day, the new 𠇊 Hint Of” yogurts will feature natural ingredients, and real fruits and spices with only 9 grams of natural sweeteners and 12 grams of protein in each cup. The new line will roll out in the Pacific, Northeast, and Florida markets next month before becoming available nationwide.


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Final Thoughts

In an industry that’s seeing a steady decline, Chobani’s nine percent dollar growth and seven percent volume sold increase is highly impressive. The company’s secret to success isn’t a complicated one they connect with people. Whether it’s their consumers or their employees, that connection is what keeps them at the top of the game.

Listening to customers helps them keep up with trends and meet consumer wants and needs. Connecting with customers through experiential marketing is a large part of Chobani’s continued success. Offering free samples and creating a dialogue with customers helps to build brand loyalty and community trust.

Listening to consumer wants and growing alongside trends instead of running to catch up is what keeps Chobani on the top of the yogurt industry. Expanding into plant-based options shows an understanding of consumer concerns, and dairy creamers reduce waste by using products they already produce.

Overall, a focus on both employee and customer loyalty is how Chobani holds on to their spot as a major name in the yogurt industry.


Chobani

Chobani is a food-focused wellness company, a shift from its Greek yogurt roots and one that signals the expansion of the company's growth from being a single-product company to a more multifaceted consumer-packaged-goods one. To signal this transformation, the company rebranded its visual identity last year, refining its look to make it more elegant and versatile.

The company added new product lines in 2018, including Chobani A Hint Of Flavor, which has less sugar, and Savor, a healthier sour cream alternative in a squeeze tube. Chobani also expanded its incubator program last year, from new food startups to food-tech companies whose missions include pursuing innovations to remediate such issues as food waste and safety.

The Greek yogurt giant may sell a smooth product, but it isn’t afraid to play rough. In 2016, it poked its rivals General Mills and Dannon with an ad campaign suggesting their yogurts contain unappetizing additives. The company has also been expanding tastes to win a greater share in the overall yogurt category, where it generates an estimated $1.5 billion in revenue annually. In 2016, it launched a new line of yogurt drinks, more variations on its Flip mix-in product, additional yogurt flavors, and a concept café inside a Target in Manhattan.

But the company doesn’t want to change taste alone. Chobani funded its own healthy-living food incubator, awarding an inaugural class of six $25,000 each to continue growing in a mission-driven way. The drizzle of honey on top came in April 2016, when CEO Hamdi Ulukaya rewarded his employees with hundreds of millions in shares. “One thing I always say is, ‘I don’t want more, I just want to do more,’” he says of his strategy for investing in others. “Whatever I see in the world that discourages me, I answer with Chobani.”

For Ulukaya, it's part of what he sees as the role of business: Since governments aren't solving problems like the income gap on their own, corporations should. Chobani gives a portion of its profits to charity, focusing on access to food for underserved communities. As Chobani brings back jobs to communities like tiny Norwich, New York--in a factory abandoned by Kraft Foods--it's also helping hire some of the most vulnerable community members. Roughly 30% of the company's workforce are resettled refugees. In 2015, Ulukaya launched a new personal foundation, the Tent Foundation, which is helping lead other corporations to help refugees as well.


Bringing Chobani’s “Giving Tree” to Life

Nathan Love recently unveiled its latest large-scale brand collaboration with Chobani, and is enjoying nation-wide rollout of the campaign over the next three weeks! The 30 second TV ad is the first of over a dozen animations NL created for Chobani’s 10th anniversary celebration. This release coincides with Chobani distributing one free yogurt to everyone in the US as a way of thanking customers for their support.

Partnering with the in-house creative and marketing team at Chobani, Nathan Love worked with illustrator Aitch to create the ‘Giving Tree’ motif that’s central to the campaign.

Design Development
From Building Blocks to Full Compositions

As Aitch established how every individual element was illustrated, we worked out the layout and how it would work in motion. Much of this workflow happened in parallel as one part of the process informed the other.

Aitch Design Elements

To adapt Aitch’s technique to film, the artists and producers at ANL, led by Director Anca Risca, used a mix of techniques, including hand-drawn illustrations, traditional 2D cel animation and 3D computer animation, to add texture and depth to the imagery.

A Variety of Animation Styles
Brought Together As One

The little girl was one of the major elements approached in a 2D animated style, in order to preserve the quirks of her unique design. We animated her in flat color, and then developed different effects and textures to achieve the desired look.

For other elements, we manipulated Aitch’s illustrations directly, using puppetting techniques. The majority of the flowers adorning the scenes were animated in this way. This peach branch is one of our earliest tests for this approach.

CG elements were rendered and developed separately to share the same watercolor look. We chose to create the entire fruit picking scene in CG, to instill the sense of depth and dimension as the camera passes through the branches.

Lastly, all of these elements were brought together to create each scene.

Nathan Love delivered broadcast TV spots, as well as short online animated videos and digital ads, all of which displayed the classic storybook style of Aitch’s work. In the spot, a young girl, holding a Chobani yogurt container, plants a seed in the ground and watches as it turns into a magnificent, arching tree, offering up fruits of all kinds. In the online videos, the story continues to more yogurt being distributed across national landmarks by various means. The style and imagery that anchors the TV spot is seen across all elements of the integrated campaign, from digital and mobile through to coupons and point of sales.


Watch the video: Chobani Greek Yogurt Review. Raspberry (June 2022).


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